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Our American Express Travel sale campaign, “Hello World”, encourages Cardmembers to discover and book somewhere new and exciting in the world. The integrated digital campaign was created to roll out in 11 international markets. Check out the social media film below…

The campaign runs across a number of different channels including paid display and social, owned media placements and emails targeting various Cardmember segments – as well as internal comms.

Campaign assets were created centrally for local markets including UK, Australia, Canada, Mexico and Japan.

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